Let’s scale your product brand to multi million dollar growth with scientific precision
Turn data into revenue and growth
I help you turn real data into brand growth strategies that drive predictable revenue and explosive growth – so your beloved product brand can become a household name.Book a Growth Call Join The Community
Here's the truth:
Brand building is more science than art
In a world where all the “expert” growth strategies seem catered to the service industry, it can feel impossible to figure out what it takes to turn your product brand into a market leader.
But as a brand growth strategist who’s worked with many of those big brands, I know first-hand that they didn’t get where they are today through trial and error or piecing together fragmented strategies.
And neither should you
You shouldn’t have to go through this journey alone
- If you’ve been hustling your way up the ladder of success, and are ready to skyrocket your way to the top…
- If you’re tired of avoiding your numbers and want to know what it really takes to build product obsession (without reinventing the brand-building wheel)...
- And if you’re serious about scaling your brand, so you can shortcut your way to consistent revenue and sales…
Then it’s time to trade the guessing game for a CEO-essential mindset and proven-brand building strategies.
The struggle ends now, friend – Scaling doesn't have to feel overwhelming
The secret to scaling is hidden in your data
My superpower? Helping you translate that data into informed decisions that lead to next-level growth
Which sounds more like you?
Let’s find the best way to work together, so we can get you laser-focused on the right things and scale your brand with scientific precision.
Work with Maureen
1:1 Strategic Session
Soar to next-level growth in less time
Whether you want to revamp your brand messaging, understand the data you already have to grow & scale with scientific precision, systemize your business,and get retail ready.
My 1:1 VIP Sessions give you the clarity you need on exactly which growth levers to pull in your business to fast-track your way to results.
Schedule your Growth Strategy Call to get started.Book a call
Product Profit Lab
Build a profitable, market-leading product brand
If you’ve got an incredible product on your hands and you’re serious about turning it into a rave-worthy brand, it’s time to treat it as more than just a hobby or “happy accident”.
Product Profit Lab is a business incubator program for product entrepreneurs ready to go beyond gut feelings and trial and error to “unstick” their product growth, skyrocket their sales, and multiply their profits — no complicated marketing strategies required!Learn More
Big Brand Academy
Scale your brand & reach explosive growth
Dreaming of the day when your brand will share shelf space and market share with the big brands? You’re exactly in the right place.
Big Brand Academy is the apprenticeship program for entrepreneurs ready to level up their skills and transform their brand into a celebrated, money-making machine.
From sales certainty to cash confidence, we’ll plan for next-level growth, predictable profit, and consistent 7-figure revenue.Learn More
Hi! I’m Maureen
Founder & CEO of Startward Consulting
As someone with huge aspirations, I know you’re looking for more than a coach who will teach you to grow your product-based business the way they did.
You want to partner with a consultant and growth strategist who really knows what it takes to turn your beloved product into a household name.
I’ve delivered off-the-chart results for brands you know and love
From Dove and L'Oréal to Lays to Chobani, I have 10+ years of experience building, growing, and scaling product-based brands.
Today, I use those same proven, data-informed strategies to show up-and-coming product entrepreneurs like you how you can scale your business and add millions to your bottom line — the same way big brands do.
I’ll teach you how to make reading your numbers as easy as flipping through a glossy magazine, so you make informed growth decisions from a place of clarity and power.
If you’re ready to take your next step towards growth, reach, and revenue, let’s talk.Work with Maureen
I'm in Nordstrom!
Maureen helped me position and present my brand. I now have a clear and concise brand identity that aligns perfectly with my vision, voice, and visuals — and everything is coming along so very well.
Orders are coming in, I’m building better operating systems, supporting editorial photoshoots with my statement jewelry and I just got hired by Nordstrom to be an independent stylist.
Rhea Daniels, CEO of Papier Doll Factory
My business is more profitable now!
Before I met Maureen, I was making money but I not treating my business like a true brand. I was skeptical to invest because other coaches had misled me. But she’s no fluff and knows her stuff.
With her help, I discovered 9 of my products were carrying my business, making up 80% of my revenue. She showed me the data, helped me shift my focus, and now we're way more profitable and positioned for growth.
Rasheeda W., CEO of IMO Natural
Maureen helped us 3x our revenue
The trajectory of my business has forever changed! Before Maureen, I worried that my brand had no distinction. My sales were stagnant, and investors didn’t want to provide additional funds to help us scale.
Now, we’ve been able to 3X our revenue and received a $20,000 grant for the next two years. We’ve amplified our brand, and we continue to do so with Maureen as our Brand Growth Strategist.
Ian Mati, CEO Vintara
Tune in to the show
The Product Entrepreneur podcast
Launching and scaling a product-based business doesn’t have to feel daunting.
From brand-building strategies to cash flow mastery, scaling e-commerce revenue to getting your products retail-ready — The Product Entrepreneur Podcast covers every step of turning your beloved brand into a household name.
Join your host Maureen Mwangi, CEO of Startward Consulting and Brand Growth Strategist behind some of America’s most beloved brands, as she explores the strategies you need to prime your brand for explosive growth and scale.
Bring Your Business into the Retail Space
Growing a Thriving Luxury Brand
What Makes a Brand Successful
Discover the secret to maximizing your product sales
Spoiler alert: You don’t need to change your branding, packaging, or pricing to bring in more product sales. All you need is ONE proven growth strategy — and I’m telling you all about it in this free on-demand training.
CEOs don’t scale alone
Become part of our community for exclusive training on growing and scaling a 7-figure product brand.Join Now