#96: How to Align Your Brand, Business, and Marketing Strategies To Achieve Your eCommerce Annual Goals


So many entrepreneurs get scared of looking at their numbers. It’s frustrating,  it’s disheartening, and it can even be paralyzing. 

If this sounds like you, then I have to ask you: . 

What if you could get excited to look at your numbers every month—BEFORE those major sales start to come in?

What if looking at your numbers could feel you with hope, energy, and excitement? 

What if everything just stopped feeling like a slog and more like the start of something new?

And now, you don’t have to do it alone!

In this week’s podcast episode, we revisit session #3 of our Big Brand Academy to dive into how to use your numbers to reach those goals for your brand, including: 

⭐The 4 Numbers you need to track so you can stop relying on push tactics (i.e. inflated marketing budgets, adding more influencers, etc)

⭐Demystifying the data dashboard (so you know what to look for) 

⭐Walkthrough a simulation to help you see in real time how to maximize revenue, drive new growth, and defend against competition 

Crunching your numbers sounds painful. It can feel painful at first. But with practice—and a little guidance from yours truly—your numbers can empower you to make strategic decisions. Those decisions give the control back to you—where it belongs!

More Podcast Episodes
The Product Entrepreneur Podcast
Product Profit Lab
Big Brand Academy
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