Episode 103: What's In and Out In Marketing In 2024


If you’re looking back on the last three months of 2024 and still feeling lost, then today’s message is for you!

A long, long time ago (aka December 2023), I found myself wistfully thinking ahead to what 2024 might have in store. (Not to toot my own horn, but I’m pretty good at nailing down trends!)

Now, I’ve gotten to see some of those trends in action, and I’m bringing my results straight to you!

Think of where you’re at now that we’re into the thick of 2024. 

Maybe the things you had focused on in the beginning now don’t seem to be paying off. 

Maybe you’re trying to reorganize, or just need some reassurance that you’re going in the right direction. 

No matter where you’re at, now is a good time to check in and see what’s working. And—maybe even more importantly—what’s not. 

In this week’s podcast episode, we’re talking about what’s OFFICIALLY in for your brand this year—and what you can finally kick to the curb. 

✨ How to be “product-forward”

✨ Building a movement around your brand

✨ Tapping into cultural nuance as your superpower

And more!

You still have 75% of 2024 left: let’s use that time to pivot your brand towards what it needs to be relevant, make money, and bring you joy. 

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